However you start your day—whether it’s after a morning run, coffee with friends, a walk or cooling down after training—moments matter. They’re the little anchors that shape our routines and give us energy to keep moving. At SERVED COLD, we believe those moments should taste as good as they make you feel.

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The idea for SERVED COLD was born in 2024, and in 2025 we launched our first market stall in Hoxton Street Market, Hackney with a simple mission: to bring flavour and wellness into people’s everyday lives. From that first stall, serving smoothies and cold-pressed juices designed to fuel the body and elevate the spirit, we’ve been building towards something bigger.

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Now, we’re on the journey to open our first store—a space that takes what we’ve created at the markets and brings it to life every single day. A place to refuel after training, to pause during a busy day, or to weave into your daily moments. A space that invites connection, inspires movement, and leaves you feeling just that little bit better.

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SERVED COLD is more than just smoothies. It’s community, wellness, and flavour—soon to be served daily.